Winning an Effie Award signifies your work was one of the most effective marketing efforts of last year. It is a momentous achievement.


OPTP

  • Not all finalists become winners.
  • There are three levels of winners; Gold, Silver and Bronze.
  • There is a minimum qualifying score for each award level. If there is only one entry in a category or as a finalist, it doesn’t imply that it is a winner.
  • A category may produce one or multiple winners of any level or perhaps no winners at all – no matter the number of finalists.
Entry title Brand Company Lead agency
Knorr Green Noodles Knorr Noodles Unilever (Pakistan) Mullen Lowe (Pakistan)
PEL ColorOn LED TV PEL ColorOn LED TV PEL Marketing (Private) LTD RED Communication Arts (Pvt) Ltd
Calcium Awareness Campaign CaC-1000 PLUS GlaxoSmithKline Consumer Healthcare Pakistan Limited PRESTIGE COMMUNICATIONS (PVT.) LTD
#DadsCanChange Pampers P&G Adcom
Recipe Mixes- Cullinary Shan Recipe Mixes Shan Foods Pvt. Limited Ogilvy Pakistan
USIM Internet and Telecom Telenor Pakistan Ogilvy Pakistan
Telenor Pakistan Gamebox Telenor Pakistan Ogilvy Pakistan
Dasani Dasani Coca Cola Dubai Geometry Global
Telenor Pakistan Gamefest 2018 Telenor Pakistan Ogilvy Pakistan
Stop Jahezkhori / Stop Dowrymongering UN Women UN Women BBDO Pakistan
Bank Alfalah Corporate Anthem – Us Rah Par Bank Alfalah Corporate Anthem Bank Alfalah Ogilvy Pakistan
Telenor Gaming Gaming Vertical Telenor Pakistan Ogilvy Pakistan
Strepsils Stereo-Season 2 Strepsils Reckitt Benckiser Adcom
Shan Plain Spices Plain Spices Shan Foods Pvt. Limited Ogilvy Pakistan
Jumbo Junior Jumbo Junior Innovative Biscuits Pvt. Ltd. MullenLowe Rauf
Blue Band 1st – Utho Beta Aankhein Kholo Blue Band – Margarine Spread Upfield JWT Grey
Khushal Zamindar Internet and Telecom Telenor Pakistan Ogilvy Pakistan
Sooper Hay Pakistan ka Junoon Sooper ENGLISH BISCUIT MANUFACTURERS MADNEST
Truck Art Childfinder Berger Paints / Roshni Helpline Berger Paints BBDO Pakistan
Food Trust-Open Door 2019 Food Trust-Open Door McDonald’s Pakistan Manhattan Communications (Pvt) Ltd
Branded Content NESCAFE BASEMENT NESTLE ESP
Coke Ramzan 2019 Coke Coca Cola Pakistan Ogilvy Pakistan
Toss – Jellies Ka Boss Candyland Toss Ismail Industries Limited Manhattan Communications (Pvt) Ltd
HBL PSL 2019 HBLPSL HBL JWT GREY Pakistan
Coke Ramzan 2019 Coke Coca Cola Pakistan Ogilvy Pakistan
Ufone Balochistan Football Tournament Ufone Balochistan Football Tournament Activation Ufone PTML Active Media
Khushiyan Chakh Lo Shan Recipe Mixes Shan Foods Pvt. Limited Ogilvy Pakistan
Nestlé Corporate Campaign Nestlé Nestlé Pakistan Ltd. Orientm- MCCANN
Bano Anari nahi, Khiladi Gillette P&G Adcom
Nestle Nesvita Nestle Nesvita Nestlé Pakistan Ltd. MullenLowe Rauf
Always Cotton Soft Always P&G Adcom
Eva travels Pakistan with Jazz Eva travels Pakistan with Jazz Jazz Iris Digital (Symmetry Group)
PEL ColorOn LED TV PEL ColorOn LED TV PEL Marketing (Private) LTD RED Communication Arts (Pvt) Ltd
Truck Art Childfinder Berger Paints / Roshni Helpline Berger Paints BBDO Pakistan
Truck Art Childfinder Berger Paints / Roshni Helpline Roshni Helpline BBDO Pakistan
Oil first then Shampoo Vatika Hair Oils Asian Consumer Care Pvt LTD RED Communication Arts (Pvt) Ltd
Kareeb Kareeb Tarkeeb Rose Petal Zzoop Rose Petal Zzoop BBDO Pakistan
Sprite PSL 2019 Sprite PSL Coca Cola Pakistan Starcom Pakistan
Kareeb Kareeb Tarkeeb Rose Petal Zzoop Rose Petal Zzoop BBDO Pakistan
Telenor Pakistan #MoreKaShor – Cricket World Cup Telenor Pakistan Ogilvy Pakistan
Food Trust-Open Door: A Journey of Transparency Food Trust-Open Door McDonald’s Pakistan Manhattan Communications (Pvt) Ltd
Coke Fest Powered by Jazz Coke Fest Powered by Jazz PMCL JAZZ Brand Logics
Cricket Anthem Coke Coca Cola Pakistan Ogilvy Pakistan
Cornetto Cupidity – Summer Love Cornetto Unilever Pakistan Ltd. Teeli Private Limited
Humrahi Digital Campaign Life Insurance Plans EFU Life Assurance Ltd. Mullen Lowe (Pakistan)
National Mayonnaise Thematic Campaign’2018-19 National Mayonnaise National Foods Limited IAL SAATCHI & SAATCHI
#MoreKaShor – Cricket World Cup Internet & Telecommunications Telenor Pakistan Ogilvy Pakistan
Dekhtay Jao Khatay Jao Food Panda foodpanda Pakistan – Delivery Hero Adcom
McDonald’s Bun Kabab McDonald’s Bun Kabab McDonald’s Pakistan Manhattan Communications (Pvt) Ltd
HBL PSL 2019 HBLPSL HBL JWT GREY Pakistan
Truck Art Childfinder Berger Paints / Roshni Helpline Berger Paints BBDO Pakistan
Branded Content NESCAFE BASEMENT NESTLE ESP
Jubilee Life – Hum Insurance Nibhatay Hain Life Insurance Jubilee Life Insurance PRESTIGE COMMUNICATIONS (PVT.) LTD
Lipton Khyber – Exploding the KPK whitespace with a customized mix Lipton Unilever Pakistan Ltd. Bulls Eye Advertising Pvt. Ltd.
Game of Meals Cheetay.pk Cheetay Logistics Pvt Ltd BBDO Pakistan
Remittance Bank Alfalah – Alfalah Remittance Account Bank Alfalah Limited Ogilvy Pakistan
Dawlance Customer Service Dawlance Customer Service Dawlance IAL SAATCHI & SAATCHI
Maa ka sahara-season 2 Canbebe Ontex Pakistan Private Limited Green Man’s Ark
Budget Bamuqabla Befikri Ufone Super Card Ufone PTML JWT GREY Pakistan
Head and Shoulders – Nautilus Campaign Head and Shoulders Procter & Gamble (Pakistan) IAL SAATCHI & SAATCHI
HBL PSL 2019 HBLPSL HBL JWT GREY Pakistan
Strepsils Stereo-Season 2 Strepsils Reckitt Benckiser Adcom
CBL Tiger Biscuit Thematic Campaign 2018 Tiger Biscuit Continental Biscuits Limited IAL SAATCHI & SAATCHI
Nestlé NESFRUTA No More Dhoka Campaign Nestlé NESFRUTA Nestlé Pakistan Ltd. Ogilvy Pakistan
Telenor 4G Ka North Internet & Telecommunications Telenor Pakistan Ogilvy Pakistan
Lets Beat MS Multiple Sclerosis Awareness Program Roche Pakistan Synite Digital (Pvt) Ltd
Ufone Super Card – Wohi mahine bhar ki Befikri, aaj bhi! Ufone Super Card Ufone PTML JWTGrey
Telenor Gaming Internet & Telecom Telenor Pakistan Ogilvy Pakistan
Blue Band 1st – Utho Beta Aankhein Kholo Blue Band – Margarine Spread Upfield JWT Grey
VisaPay VisaPay visa inc BBDO Pakistan