The Billion-Dollar Toy: How the Labubu Doll Became a Luxury Phenomenon in China
At first glance, the Labubu doll looks like something that escaped from a Halloween decoration aisle; a fluffy creature with jagged teeth, bugged-out eyes...
All the Best Red Carpet Looks from Cannes Film Festival 2025
Lights, Camera, Action! All eyes on the Cannes Film Festival 2025!
The famous film festival and its iconic red carpet have officially kicked off in...
Cannes Film Festival Enforces New Dress Code: A Shift in Red Carpet Fashion
The 2025 Cannes Film Festival has introduced a revised dress code for its red carpet events, marking a significant departure from its previous fashion-forward...
Ideas Cafe: The Charm of a Pakistani Cafe Experience
In the bustling heart of Karachi, amidst the honking horns and ever-growing skyline, a new kind of urban escape is rising—one that captures the...
Every Bollywood Movie that Twisted Facts and Distorted History
Bollywood is not just India’s entertainment machine but also its myth-making factory. From lavish period dramas to high-octane political biopics and jingoistic war films,...
Get Eid-Ready! Pakistani Brands Drop Stunning Eid-ul Adha Collections
As Eid-ul-Adha 2025 approaches, the festive spirit in Pakistan is in full swing, and so is the fashion game. I mean, we get our...
The Conjuring Prepares its Conclusion: Last Rites Trailer is Everything You’d Wish For!
The Warrens are back for one last fright. Warner Bros. and New Line Cinema have officially released the trailer for The Conjuring: Last Rites,...
Glutathione Cream: All You Need to Know
In Pakistan’s increasingly beauty-conscious society, the demand for “fairer” and “glowing” skin has led to a surge in whitening and brightening products. Among them,...
Climate and Water Crisis Threaten 50% Drop in Sindh’s Mango Harvest
Climate change and ongoing water shortages may reduce mango production in Sindh by up to fifty per cent this year. Farmers, contractors, and traders...
World Ovarian Cancer Day: Simple Lifestyle Changes that Can Prevent Ovarian Cancer
May 8th is Ovarian Cancer Day, the day set apart to make more people aware of one of the deadliest forms of cancer found...
Summer Essentials from Your Favourite Pakistani Brands
Before you know it, it's already summer in Pakistan—extremely harsh and humid. The rising temperatures can make anyone irritable, and during times like these,...
Top Face Wash in Pakistan: Honest Picks for Multiple Skin Types
Finding the perfect face wash in Pakistan can be a challenge. Our hot summers, dusty environments and varied skin types demand cleansers that are...
Ozempic? A Hope for Severe Liver Disease?
Ozempic is a popular medication used by many individuals for type 2 diabetes management. It also helps in losing weight. Now physicians are learning...
Summer Season Vegetables in Pakistan: How to Get the Most Out of Them
Summers in Pakistan are not everyone's cup of tea. Between the load shedding, the relentless heat and the never-ending complaints about bijli and paani,...
Financial Literacy Month: Smart Money Moves Every Student Should Know
When you are young, you have plenty of time and good health, but not much money. In middle age, you may have money and...
World Day of Safety and Health at Work: Safety Tips Every Employee Should Know
We mark the World Day for Safety and Health at Work on 28 April every year to promote the prevention of occupational accidents and...
5 Sweet, Savoury and Refreshing Mango Recipes to Try this Summer
There’s just something magical about mango season, isn’t it? Known as the "king of fruits," mangoes are not only delicious but also packed with...
The Best Desi Recipes to Keep you Cool in Summers
Summer is almost here and we are experiencing a sudden rise in the temperature, leading to sweat, irritation and dehydration. Thankfully, our traditional desi...
World Malaria Day: Is Climate Change Worsening Malaria?
The World Health Organisation (WHO) and Pakistan's Ministry of National Health Services have delivered a grim warning on World Malaria Day: climate change is...
Scandinavian Shawl Controversy: When Did the Dupatta Become European?
Just when we think we are so over cultural appropriation, the West proves us wrong. There’s something both amusing and infuriating about the West’s...