Apple fans are split over the 2024 black Friday deals. With Black Friday just around the corner, Apple fans are in a frenzy over the tech giant’s 2024 promotional plans. Instead of offering direct discounts, Apple has stuck to its traditional gift card deals. As usual, Apple has bundled gift cards with their worth ranging from $25 to $200 with their products. While some enthusiasts appreciate the deal, others are relatively disappointed because other retailers are offering more immediate savings.
Apple Offers A Mix Of Deals And Disappointments
The company is offering gift cards with a bunch of its products. Buyers of the iPhone 15, iPhone SE or AirPods can receive up to $75 in gift cards, while purchases of the M3 and M2 MacBook Air come with a generous $200 card. Other products, like iPads and Apple Watches, also qualify for gift cards between $25 and $100. Loyalists see this as a practical way to save on upcoming Apple purchases, turning small wins into long-term value.
However, critics have argued that this makes the entire experience a little less exciting than direct price cuts. Apple’s resellers like Amazon and Best Buy are undercutting Apple by offering real discounts on coveted products like the M4 Mac mini, MacBook Pro, and iMac. These deals provide instant savings and have gathered the attention of potential customers quicker than Apple’s gift cards ever could.
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Moreover, the lack of deals around Apple’s more frequently bought products has made customers feel unappreciated. They are disappointed that this tech giant gave up on the opportunity to reward its loyal customers with this sale.