Kashmir Banaspati & Cooking Oil is taking people around the world – one recipe at a time! Exploring the different kinds of food that people eat, Kashmir introduces a variety of recipes sure to tickle your tastebuds! Kashmir’s #JeenayKaMaza is not just about taste and health, it’s about enjoying food and having fun while making it! Kashmir Banaspati is bringing 30 mouthwatering recipes which are easy to make and delicious to taste. The social campaign that began in January 2016 has gained momentum with videos posted every day.
Kashmir has upped the game with its new campaign. Adapting to the new generation and the endless reign of social media, Kashmir is connecting with its audience on various platforms.
A Facebook competition allowed users to engage with the brand. By posting a short video animation, Kashmir challenges its audience to guess the name and the country of origin of the specific dish.
Watch the videos below:
On the other hand, the Instagram page features high-quality 5-second videos, featuring a certain specialty from a country. The videos also promote the culture and feature prominent monuments from each country. To facilitate its customers, Kashmir has given the ingredients and complete recipes along with the animations on Instagram.
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Kashmir Banaspati & Cooking Oil’s #JeenayKaMaza is a refreshing approach towards the typical cooking oil campaigns. It’s unique and detailed animations have a set a new trend, focusing on capturing the tech-savvy generation.
Visit Kashmir Banaspati & Cooking Oil’s social media pages to see the complete campaign:
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