Global warming is on an exponential rise and not everyone is taking part in controlling the situation. But there are some brands who have accepted their responsibility and are becoming the forerunners in carrying out eco-friendly projects. It is these measures that if all companies start applying, the world just may be saved.
1. Nestle – paper straw
Juices, in general, come with straws. But that means quite a heavy addition of plastic into the world which will take hundreds of years to decompose. To tackle their carbon footprint on the world, Nestle has introduced paper straws. Of course, that comes in plastic packaging still. But at least, the amount of total plastic is fairly lesser now.
2. Dove – reforestation
Dove announced their reforestation drive this World Environment Day. They have announced to reforest around 20,000 hectares of land. This is in hopes that over 300,000 tons of CO2 will be captured. Moreover, it will prevent the release of 200,000 tons of CO2.
3. National foods reforestation
National Foods also announced its reforestation drive to ensure replacing the trees it uses in its product manufacturing. The brand also started a marketing campaign that would mobilize the masses in taking part in planting trees.
4. Sapphire seed bag
Sapphire has launched bags made of seed paper. The process includes tearing the bag into small pieces. Then you will have to plant the pieces at least two inches deep. Et voila, you will have plants sprouting, if you keep watering it regularly.
Not only is it eco-friendly but it is also very creative and seems like an interesting activity that people would want to participate in.
5. Apple – recycled aluminum
To manufacture its products, Apple recently applied for a patent that claims it used Used Beverage Cans (UBCs) for aluminum parts in the iPhones.
6. Adidas sustainable raw material
Using plastic in your products especially if you are a company that has a massive consumer base means a huge addition to non-biodegradable waste. Adidas has announced that they will be using more than 60% of recyclable raw material; recycled polyester.
7. Coca Cola – 50% Recyclable material; ocean cleanup
Coca-Cola is participating in a major ocean cleanup drive. Other than that, they have also announced that they want to ensure that their packaging is completely recyclable. Moreover, 50% of their packaging will be made of recycled material.
These brands are playing their part, are you?
Stay tuned to Brandsynario for the latest news and updates!