Instagram has become the new favorite application of the youth. Since the decrease in Snapchat and Facebook users, social media enthusiasts have become very fond of the application.

Instagram’s popularity saw an increase after it introduced ‘stories’ inspired by Snapchat, to keep the user’s interest intact, the social media giant might be introducing Insta audio calls and video calls.

This will be a huge leap for the developers, as potential businesses can use this feature to expand their businesses as customers will not have to make much effort to get in touch with the managers.

An initial report by TechCrunch hints that there are files in both Instagram and Instagram Direct’s Android Application Packages (or APKs) that suggest that there will soon be a “Call” and “Video Call” function available.

We have to yet see when does the application launch the feature if they intend on rolling out the calling options. If so, Instagram will have another advantage over its competitors and can eventually build on generating revenue in the long run by promoting businesses.

What do you think about the new feature?

Stay tuned to Brandsynario for more news and updates.

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