#DoGoodWithKisan – Hashtag to change lives
The month of Ramadan makes us re-evaluate our lives. The month is all about kindness and gratitude. It teaches us to realize the pain...
Surf Excel Ramadan TVC 2016 Wins Over Millions of Hearts!
Surf Excel followed Shan Food’s footsteps and made something that was near to the heart. Taking up a very simple theme based on morals,...
Naveed Asghar,CMO HBL talks about HBL PSL, HBL NISA and Enabling Dreams in an...
“If you dream it, you can do it.” Innovations and successes are possible only because of those who had the courage to go ahead...
5 Reasons To Love Rafhan’s Heartwarming Ramadan Ad
Ramadan 2016 has finally dawned upon us and we are hit by an overwhelming flood of ads by brands-of-all-sorts, promoting their not-so-sensational deals and discounts.
While...
Fawad Khan & Mahira Khan’s Sizzling Chemistry in the New Lux AD
Fawad Khan and Mahira Khan first appeared on our television screens on a drama serial that was watched by millions in Pakistan and across...
Pepsi Brings Back the Lighting Up Lives Campaign
Pakistan is a developing nation. While our cities are progressing, the majority of our population currently resides in rural areas often lacking the very...
Emoji Fever Grows Big with #SayItWithPepsi 345 ml Emoji Bottle
Emojis stormed into our lives and took over our communications as the most popular and ironically one of the most eloquent ways to express...
7Up Celebrates Love With Foodies Ki #GreenLight TVC
It has been three good years since 7Up made a splash with its #ManaLoFoodKaLove campaign and easily became the food-loving nation's beloved white soda...
Clients from Hell: 15 Most Unforgiving & Absurd Client’s Demand
Clientsfromhell.net is a website that showcases some of the most evil clients to have ever roamed the advertising agency-lands. The hilarious compilations on the...
Ranveer Singh Puts on His Dancing Shoes for Colgate MaxFresh TVC
One of the most desirable faces of Bollywood, Ranveer Singh is now the face of Colgate MaxFresh and the new TVC is as refreshing...
Kashmir Banaspati & Cooking Oil Says No to Mother’s Day with #EveryDayIsMothersDay Campaign!
There is just one tiny problem with celebrating Mother's day; it only comes once in a year! When the world is searching for gift ideas...
The Price Squeeze Pressure on Digital Explained by Advertising Guru Sunil Gupta
Digital is no different from any other agency type in facing pressures from procurement to cut margins and come up with ‘the best possible...
PAS Awards 2016: Winner list & Event Highlights
The prestigious PAS Awards, the highlight of the marketing and advertising industry, were held on Saturday, April 30th in Karachi, to commemorate the best...
P&G Celebrates Mother’s Day with a ‘Thank You Moms’ TVC
Hitting two birds with one stone, P&Gs latest TVC celebrates Moms and the upcoming Olympics together. The ad's strong underlying message talks about the...
Recalling the Cake Rusk Culture with Hamza Ali Abbasi & Sohai Ali Abro
Evening tea is one of the most exciting times of the day, not only does it bring friends and family together but also refreshes...
Can PSL become the next IPL ? Here is what the Industry Experts Say
The Indian Premier League (IPL) is currently in full swing across India. Just a few weeks ago, we witnessed exciting matches played under the...
10 Reasons You Did Not Get Your Dream Job
Finding any kind of job is a hard enough process, landing a job that you love is a far greater ordeal. Especially for all...
Sunita Marshall – Pakistani Supermodel In An Exclusive Interview with Brandsynario
Tall, lean and stunning, Sunita is passionate about her profession and having been in it for 15 years, she feels it has been a...
Shell Pakistan’s Latest TVC ‘Real Destination’ – A Heart Touching Tribute to Local Truck...
The largest international oil marketing company in Pakistan, Shell has a launched a new campaign called Real Destinations for its premium heavy duty engine oil, Shell...
Top 7 Digital Marketing Predictions By Advertising Guru Sunil Gupta
Some months ago I attended a seminar on roughly the same topic, in which one of the speakers (an Agency man) made the assertion...