Jazz to Offer Customers their Favorite Smartphones

Jazz has exclusively partnered with Smartlink Technologies and Greentech for ‘Jazz Smartphone Festival’. This festival allows customers to buy their favorite smartphones on easy installment...

Kellogg’s ‘Racist’ Packaging gets the Company into Major Trouble!

Brands try everything possible to make sure they get ahead of the competition. Often, the rage to gain market share leads even the top...

Remembering Hamdard Founder Shaheed Hakim Mohammed Said

There are some people who leave their mark on the world long after they have moved on to a greater abode, one such person...

Fanta Teen Takeover Begins as First TMO is Chosen!

Fanta Pakistan is one of the most happening brands, soon after roping in the funny-man and social media sensation from across the globe, Zaid...

Vital Tea Fires Back at Leading Fizzy Drink Brands!

As we all witnessed in the past that many tea brands were launched in Pakistan but none of them could make a significant place...

Fanta-stic Battle Starts Between #TeamHina & #TeamMaria; Vote Now!

Ladies and gentlemen! Get ready for the rumble of the year! To our right, the contender who stands for 'Together for Fun' the bubbly, the...

Top Woman Executive at Leading Indian Advertising Firm Steps Into Harassment Controversy!

Over the past few days, women from all over the world have been using the '#MeToo hashtag, boldly telling their tales of sexual harassment....

Waves Latest TVC Tells Us Who’s the King of Home Appliances!

While every other home appliances brand talks about the durability, reliability, and spaciousness of refrigerators, Waves came up with a spot-on selling approach with...

From 2D to 3D Animated TVCs: Pakistan’s Evolution Towards a Brighter Future

A television commercial if executed well can bring a social change and express the message with clarity and vividness. Pakistan is fortunate to have...

Dove’s Controversial Ad Sparks Debate on Social Media

Beauty care brand, Dove is facing a marketing and PR nightmare after a Facebook video it posted received immense backlash. Since then, the video...

Baskin Robbins Hires Creative Agency For Launch in Pakistan!

The whole of Pakistan was overjoyed with the news of Baskin Robbin's arrival in the nation. Finally setting its roots in the market, the...

Haier does it yet again with a 10-year Warranty on their Latest Model –...

Haier, the world leader in home appliances and the leader by far in Pakistan in most major categories including refrigerators, freezers, air conditioners and...

CFA Society Awards Reckitt Benckiser for the ‘Best Gender Practices’

Reckitt Benckiser’s ‘DARE’ platform with its powerful gender diversity and women empowerment initiatives, led it to win the ‘Best Gender Practices’ award, at the...

Carmakers Compete to Put Saudi Women Behind the Driving Wheel!

Last week, social media was on fire with the news of Saudi Arabia uplifting the long-standing ban on female drivers. Ladies of the nation...

Blackberry is Making a Massive Comeback!

Blackberry was the ‘IPhone’ of its era and everyone wanted to get their hands on one. It was not just a status symbol but...

Most Valuable Global Brands Of 2017: Apple Beats Google!

For over 18 years, global brand consultancy Interbrand has been tracking and ranking the growth of the leading brands around the world, along with...

10 Lesser Known Facts the Playboy Founder, Hugh Hefner

Playboy is known to the world as the pioneer adult magazine being unabashedly explicit about mainstream nudity. For obvious reasons was looked down upon by many...

California Pizza Has Kickstarted a Massive Brand War & its Hilarious!

Brands don't always play nice, especially when it comes to their most aggressive rivals. Nothing is more entertaining than taking subtle digs at your enemies...

Mi Pakistan’s 48-Hours Online Flash Sale is Back!

After setting an unparalleled record for holding a flat 50% flash sale in June 2017, Mi Pakistan is on its way to the next...