With Eid being just around the corner, everyone is on the hunt for the perfect look.
Most are on the lookout for something that combines tradition with modern elegance. This year’s Eid collection has something for everyone. Whether it’s affordable luxury or something more muted but still fitting for festivities, the options are endless. This year, brands have curated a lineup worth exploring.
Here is a curated guide to make your Eid shopping effortless and chic:
Stitched Elegance: Ready-to-Wear Festive Looks
Khaadi
- Price range: PKR 10,000 – 30,000
- Muted tones with floral and geometric prints
- Flowing silhouettes perfect for casual or semi-formal gatherings
Khaadi’s Eid collection places focus on elegance without compromising on comfort. The soft, muted shades are complemented by carefully crafted patterns. For anyone looking for something versatile yet visually appealing, Khaadi is the place to go.

Nishat
- Price range: PKR 1000 – 24,990
- Rosy blush tones, minimal embellishments
- Feminine and timeless silhouettes
For those hoping to embody effortless grace, Nishat Linen is the best choice. The mellow tones and understated details make it the ideal choice for daytime gatherings and subtle festive charm.

Sapphire
- Price range: PKR 2,990 – 22,990
- Diverse colour palette with elegant embroidery
- Statement designs for a modern festive look
For younger customers, Sapphire Eid Collection focuses on blending contemporary aesthetics with a traditional touch. Classy looks are given a bold touch, making it perfect for meeting up with friends and other semi-formal events.

Maria B
- Price range: PKR 15,990 – 55,990
- Vibrant colours, flamboyant patterns
- Bold silhouettes that command attention
Maria B’s festive line is for those who want to leave a striking impression. Rich hues are combined with intricate patterns, and each look becomes a statement. Their collection is ideal for special occasions where dressing up counts.

Unstitched Luxuries: Design Your Own Eid Outfit
Zara Shahjahan
- Price: PKR 16,498
- Deep tones, elaborate patterns
- Flowing silhouettes with contrasting dupattas
Zara Shahjahan’s Anarkali Eid Collection brings grandiose looks in unstitched options. With intricate floral motifs and rich textures, any item in their collection is sure to stand out.

Beech Tree
- Price range: PKR 2,250 – 14,990
- Cool and warm tones, sophisticated embroidery
- Monochrome and patterned options
For those looking for accessibility in style, Beechtree Eid Collection is the best option. Their unstitched collection with diverse colour palettes and design directions allows customers to curate versatile outfits with a personal touch.

Gul Ahmed
- Price range: PKR 1000 – 24,995
- Pastel and bright tones, beadwork, tassels
- Playful yet elegant designs
In Gul Ahmed’s Eid Collection, there’s a lot going on. From experimental colours, a variety of textures, creative touches of beads and tassels, and laces, the unstitched fabrics allow for creative liberties while keeping style intact.

High-End: Luxury That Stands Out
- Maria B
- Zara Shahjahan
- Khaadi (upper range)
For those looking to invest in a high-end piece, these brands offer quality fabrics, intricate embroidery, and designs that can be cherished beyond Eid.
Budget-Friendly Options
- Nishat
- Sapphire
- Gul Ahmed
- Beech Tree
Looking your best doesn’t have to mean breaking the bank. These affordable options offer premium quality and charming designs while remaining wallet-friendly.
For this year’s Eid collection, traditional charm melds with a brightened modern twist. There’s something for every aesthetic and budget, and every category has delivered its best. Beyond Eid, these looks can be utilised for semi-formal and formal events in the future as well.
With this lineup, Eid will be celebrated in style.
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