The Nida Azwer “The Arabesque collection” at FPW 2014

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Nida Azwer atelier, a well-known name in Pakistan’s fashion scenario, showcased their prêt and luxury prêt “The Arabesque Collection” at Fashion Pakistan Week

The Arabesque Collection was inspired by Arabesque, a unique form of Islamic artistic decoration which comprised of rhythmic linear patterns of intertwining lines, patterns and other elements.

Made in a pure colour palette consisting of whites, golds and silvers the collection featured the label’s signature cuts with varied hemlines.

Individual creations in this collection have been treated with prints and embroidery, emboss and foil printing, pleating and cutwork creating layers and textures that reflected a contemporary look. Silhouettes were airy and flowy in fabrics such as pure silks, cotton nets, voile, chiffon and organza.

The Nida Azwer The Arabesque collection at FPW 2014Speaking about her collection for Fashion Pakistan Week, Nida Azwer said, “I have always had a passion for reviving ancient design techniques and artistry through my collections. In this vein, my latest collection paid homage to the traditional Islamic art of Arabesque. This is an endeavour to revive the age old handicraft and art form again in a more modern reimagining but without fundamentally altering the craft itself.”