The world’s most popular ephemeral messaging app is adding another layer of fun with moving stickers. The key to keeping an app popular is to make it ‘sticky’ but with the latest update, Snapchat seems to be taking this advice literally.

Now when you want to decorate a video clip with emoji or other stickers before briefly sharing it, you can set the visual embellishments to move in concert with the video itself.

PTCL

Snapchat

The new animated sticker feature is available for Android starting Wednesday and will be rolling out to iOS shortly.

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