Advance Telecom has entered the smartphone arena with a wide range of affordable smartphones coined Rivo.

Catering to a wide range of market, the Rivo smartphones will have seven series, each featuring a set of its own specifications, namely, Phantom, Rhythm, Advance, Classic, Jaguar, Neo and Sapphire.

According to sources, Advance Telecom has made some very heavy capital investments for the launch of Rivo smartphones, which are currently being designed in Hungary.

Moreover, the meticulously planned promotions during the World Cup 2015 are giving the new smartphones just the right amount of exposure to a wide audience.

The released phones cater to the wider gap left by multinational brands and imposes a threat to local smartphone dealers like Qmobile and Voice.

Some of the just released smartphone specifications are as follows:

 

RIVO RHYTHM RX60 – The Beast of the Best

The Flagship Model for the Rhythm Series

  • Price: PKR 13,799
  • Screen: 5 inch IPS HD
  • Dual SIM option
  • Operating System: Android KitKat v4.4.2 with 1.3 GHz Quad Core Processor
  • 3000 mAh Battery
  • 2 MP Front Camera
  • 8 MP Rear Camera with Auto focus and LED Flash
  • Available Connectivity: 2G, 3G, WiFi, BT, EDGE
  • 8 GB internal memory with 32 GB external MicroSD support and 1GB RAM

RIVO RHYTHM RX35 – Meet the Multitasker

  • Price: PKR 6149
  • Screen: 3.5 inch IPS HD
  • Dual SIM option
  • Operating System: Android KitKat v4.4.2 with 1.2 GHz Dual Core Processor
  • 1550 mAh Battery
  • Digital Front Camera
  • 2 MP Rear Camera with LED Flash
  • Available Connectivity: 2G, 3G, WiFi, BT, EDGE
  • 512 MB internal memory with 32 GB external MicroSD support and 256 MB RAM

RIVO RHYTHM RX40 – Do More in Less

  • Price: PKR 7199
  • Screen: 4 inch IPS HD
  • Dual SIM option
  • Operating System: Android KitKat v4.4.2 with 1.2 GHz Dual Core Processor
  • 1750 mAh Battery
  • Digital Front Camera
  • 5 MP Rear Camera with LED Flash
  • Available Connectivity: 2G, 3G, WiFi, BT, A-GPS
  • 512 MB internal memory with 32 GB external MicroSD support and 512 MB RAM

RIVO RHYTHM RX50 – Beauty with Brains

  • Price: PKR 7199
  • Screen: 4 inch IPS HD
  • Dual SIM option
  • Operating System: Android KitKat v4.4.2 with 1.2 GHz Quad Core Processor
  • 5 MP Rear Camera with LED Flash
  • Available Connectivity: 2G, 3G, WiFi, BT, EDGE
  • 4 GB internal memory with 32 GB external MicroSD support

RIVO RHYTHM RX55 – Roller Coaster of Fun

  • Price: PKR 9149
  • Screen: 4 inch IPS HD
  • Dual SIM option
  • Operating System: Android KitKat v4.4.2 with 1.3 GHz Quad Core Processor
  • 1500 mAh Battery
  • Digital Front Camera
  • 5 MP Rear Camera with LED Flash
  • Available Connectivity: 2G, 3G, WiFi, BT, EDGE
  • 4 GB internal memory with 32 GB external MicroSD support and 512 MB RAM

The Rhythm smartphones are available through Advance Telecom with scratch cards ranging from PKR 200 to PKR 750.

While more and more people are resorting to the local smartphones for the affordable rates, those wishing to buy more expensive smartphones still buy from multinational brands.

The more expensive series by our local developers is yet to take over the high end market from high end popular brands. Whether Advance Telecom will be able to change the mindset of Pakistanis and convince them to buy the higher end phones locally too is yet to be seen. 

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