P&G launched Pampers in Pakistan in August 2000, allowing Pakistani consumers to benefit from this globally renowned product. Almost every year Pampers conduct a contest campaign in Pakistan, last summer they conducted the ‘Smiling Star Campaign’ crowning a very adorable baby with a gorgeous smile. This year Pampers is all set to bring down the babies on the dance floor, with their latest campaign “Dancing Stars”, this campaign is inspiring people to upload their dancing baby’s videos on Pampers Facebook page in order to win a whole year’s supply of Pampers and a voucher worth 50,000 for your baby’s shopping.
Behind the Dancing Star campaign, Pampers positions an important message for moms and dads; Pampers provides the babies the coziness to dance and still keep the baby’s bottoms dry all day long. Through this campaign Pampers is not only directing a contest across Pakistan but also creating magic moments for the participating families, to be cherished forever.
For all the adorable little ones out there, in order to win that Dancing Star title, it’s time to get up and get in the grove and show your awesome gangnam style moves!