After the controversial publicity and advertising tactic for Mobilink Jazz X on Urdu Newspapers, Mobilink has now publicized its latest range of affordable smartphones in a more likable and innovative outdoor advertising campaign in Lahore.

The latest range of smartphones introduced by Mobilink fall under the banner of Jazz X and have been endorsed by Mobilink’s long-term brand endorser and Bollywood actress Nargis Fakhri.

Take a look at the futuristic execution of LED Screen Billboard of Mobilink Jazz X Smartphones Range featuring Nargis Fakhri in Lahore.

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The lighting and placement of the entire board is quite brilliant. It is emphasizing the Jazz X logo very creatively and perfectly captures the attention of onlookers and the people who are passing by.

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The agency behind this effort is Kinetic Pakistan. There is an acute need for such creative and lively outdoor advertising efforts in the country.

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What is yout opinion of Mobilink’s advertising efforts for Jazz X smartphones? Let us know your opinion in the comments below