Maybelline New York, a leading cosmetic brand has recently launched a ground breaking 12 hour formula of its renowned Colossal Kajal, in Pakistan. 

One of Maybelline’s most celebrated products internationally, Colossal Kajal 12 hour is in line with their global mission of bringing trends from the catwalk to the sidewalk.


Priced at only PKR 299, the Extra Black Maybelline Colossal Kajal 12 hour creates smudge-free bold lines that last for up to 12 hours. 

‘I highly recommend the new Maybelline Colossal Kajal. The new formula is creamy, soft and glides easily on my lids and has a deep black pigment that deliver intense color and the blackest shine with color that does not smudge or fade. The Kajal doesn’t sting the eyes as other Kajal’s tend to – now anyone can pull off the winged liner look easily as the Maybelline New Colossal Kajal features a unique tip that glides smoothly for even application. Coming to my favorite part, the Kajal stays on the eyes for a solid 12 hours!’ Said Raana Khan, Maybelline’s Make-up Artist of the year.  

The product is now available nationwide in two color variants [black and turquoise] at all leading department stores at PKR 299/-.