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John Lewis 2013 Christmas advert is an animation and stop motion film in which ‘hare’ gives his best friend ‘bear’ a Christmas memory he’ll never forget. The Bear & the Hare is the first John Lewis campaign to embrace the emotive power of animation, a filmic technique. The set was built by our production designer John Lee (Aliens, Fantastic Mr Fox, Frankenweenie) and his team at Shepperton Studios before being transported to Clapham Road Studios ready for the stop-motion shoot. Post-production was done in-house in Blinkink’s animation studio, and the final grade was completed at MPC.


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