Janaan lead

Instagram is heating up with the top fashion brands now each sharing BTS shots of their photoshoots. In order to better inform potential customers and fans about their upcoming collections, these fashion brands update their Instagram accounts with sneak peeks and work in progress. We combed through these accounts to bring you this week’s Instagram Top Picks – Fashion Diaries.

Crimson Pakistan

The very cute video shared by Crimson Pakistan about their upcoming collection. It features some really cute little ballerinas and Sanam Saeed working her magic.



Vogue India

Our top Pakistani Celebrities collaborated with the coveted Vogue India Magazine for a Fashion Photoshoot.

Saira Rizwan

Set in the backdrop of the stunning Rohtas Fort, check out the exclusive BTS shots of the upcoming collection by Saira Rizwan.

Gigi Hadid

The model made news recently when she announced her new fashion line that will be launched in collaboration with Tommy Hilfiger.

HighStreet Islamabad

With denim in much demand, this local brand made use of two top trends to create this look.


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Zainab Chottani

The star of the movie Janaan looked lovely in a Zainab Chottani outfit for the promotion of the movie set to be released on Eid.

Karishma Kapoor

The Indian celebrity heated things up in a sleek black outfit for her brother in law’s birthday bash.

#blackisbest✔️#lbd#redlips💋#classic#chic #McQueen👗#louboutin 👠##chanel👛

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Sania Maskatiya

With the wedding season always on in Pakistan, the bridal fashion is in demand at all times.

Which pick did you like best?