Ego Spring summer Collection 2013 Now In Stores
By Saira Hussain

 

EGO’s Spring/SummerCollection for 2013 was one of the most in demand collections of this year. By offering chic and up-to-date designs EGO redefined the fashion world with its spectacular ready-to-wear range.

The latest series included 26 unique designs of colorful Kurtas paired with trendy tights, churidar pajamas and trousers. The entire collection varies from plain, printed to embroided Kurtas available in hip colors such as orange, blues,emerald green, lemon yellow, red etc.

Ego clothing brand, established in 2006 was inspired by the modern, young independent women of Pakistan, their signature  tunics, tops kurtas and kurtis have been the talk of the town ever since the brand was launched, Ego’s inspiring designs are also very much appreciated outside Pakistan.

The fashion industry in Pakistan is growing more and more with every passing season. It is undoubtedly becoming a significant element of Pakistan’s economy because of its global export prospective. Therefore the importance of new individual brands in our fashion industry cannot be understated.