National Foods being one of the biggest brands in Pakistan in instant food mixes recipes Industry has come up with an outstanding and clutter breaking outdoor campaign in Karachi, Pakistan. The outdoor display board has been designed in the shape of a cabinet having National food instant mixers within it. It is a model designed and conceptualized by IAL Saatchi & Saatchi. National foods’ guarantees that the food becomes more hygienic, reducing time spent in the kitchen by women, fostering health and contributing towards personal attractiveness that would be able to experience a more rewarding life-style. The outdoor industry seems to be an active one these days as the competition increases and to break the huge clutter in the industry it is essential to go out of the box, at times.
- BRAND: National Foods
- AGENCY: IAL Saatchi & Saatchi
- CAMPAIGN TYPE: OOH Campaign
- CATEGORY: Media / Advertising