pepsico-introduces-kick-start-mountain-dew

Mountain Dew Introduces Kick Start Campaign

By Ali Rizvi PepsiCo announced on 13th February that it was going to roll out a new beverage in the form of a fruit flavored...
Ramadan and Rooh Afza The divine blend

Ramadan and Rooh Afza – The divine blend

Rooh Afza promotes the values of steadfastness, patience and gratitude towards the Almighty via its TVC campaign for the Holy Month of Ramadan. Realizing its...
Gul Ahmed introduces Eid Collection

Gul Ahmed introduces Eid Collection

By Ufaq Ashfaque   Gul Ahmed is a well established clothing brand in Pakistan, known for its seasonal release of classic wear for men, women and...
bbm

Blackberry’s BBM On Android and iOS

By Saira Hussain. The news that Blackberry is set to roll out its messenger BBM to iOS and android, came as a shock to many....
Pizza Hut launches Pizza Mia

Pizza Hut launches Pizza Mia

By Ufaq Ashfaque   KARACHI, June 19 – Pizza Hut launched a new line of pizzas this year called the Pizza Mia. This line of low-priced pizza...
Waze bought by Google

Waze bought by Google

By Ufaq Ashfaque. Google made an addition to its portfolio by introducing an application named Waze. It is navigational application that gives directions about multiple...
Telenor Pakistan announces new Top Up promotion

Telenor Pakistan announces new “Top Up” promotion

14th June 2013: The latest “Top Up” promotion of Telenor Pakistan started on June 7 and is said to last till June 30. In this...
Mountain Dew Twitches The Most Racist Commercial in History

Mountain Dew Twitches The Most Racist Commercial in History

PepsiCo has recently put together an offensive Mountain Dew commercial that has severely disappointed online viewers since it very elusive in terms of racism....
Gap Is Back In The Game

Gap Is Back In The Game

By Saira Hussain Owners of three clothing chains, Old Navy, The Gap and Banana Republic, proclaimed a higher first quarter profit (a 43 percent boost)...
Facebook Pakistan Breaks the 9 Million Threshold

Facebook Pakistan Breaks the 9 Million Threshold

By Saira Hussain   Social media has become an integral part of the digital marketing strategies. So far Facebook seems to the King of this growing...
lipton

Lipton Launches A New Black Tea Campaign: Uplift Your Day

By Saira Hussain The Unilever owned brand, Lipton launched a campaign designed to get the US tea consumers to ‘Drink Positive’ by putting the limelight...
pakola

It’s Ours…It’s Green…It’s Pakola!

By Saira Hussain Pakola – the ultimate bright green drink is definitely a proud representation of Pakistan on local and global fronts. Launched on 14 August...
pep

PepsiCo starts testing its Touch Tower 1.0

By Ali Rizvi JUNE 10th - Usually, the soda fountain available at restaurants has a handful of drinks to choose from.  PepsiCo, last month, introduced...

Standard Chartered launch new credit card facility

Standard Chartered bank launched an exciting new credit card facility for its customers. It offers premium services to customers that are on the bank's...
Pepsi redesigns its bottle after 16 years

Pepsi redesigns its bottle after 16 years

By Ufaq Ashfaque 25th March 2013: In April, Pepsi introduced a new design for new bottles for the first time since 1996. The 16 and...
2014

2014 Toyota Corolla unveiled with a sporty design

By Ali Rizvi On 6th June, Toyota unveiled the sporty design of its upcoming Corolla. This would be the 11th generation of Toyota’s Corolla line...
Ariel takes branding to a whole new level

Ariel takes branding to a whole new level

By Ufaq Ashfaque   KARACHI, June 6 - Ariel, the world’s largest detergent brand, recently put a unique outdoor advertising campaign in Karachi. The detergent brand...
nivea

Nivea introduces energy on the go

By Ufaq Ashfaque BRAZIL, June 5 – Skin care product mogul Nivea launches their new Sun line of products and items, promoted with a unique...
Khaadi introduces Volume I for Eid Collection

Khaadi introduces Volume I for Eid Collection

By Ufaq Ashfaque   KARACHI, June 5 - Pakistan’s exclusive Khaddar specialist Khaadi launched their exclusive volume I of the Eid Collection.  Khaadi has been in...
Fords New Ad Campaign Broadcast Features to be And Not Or

Ford’s New Ad Campaign Broadcast Features to be “And Not Or”

By Saira Hussain   America’s auto brand Ford went old-school by presenting its new "And Not Or" ad campaign first through print and television and then...