The Modern Era of Coupon Marketing: An Opportunity
By Arif Ahmed
For some people the word coupon induces thoughts of magazines and newspapers stuffed with promotional coupons but according to Experian Marketing these...
Facebook Addiction: Top Three Most Popular Industries
By Hassan Wasti
There is no getting around the fact that social media has transformed the way we communicate. Consumers today are addicted to being...
OOH Industry in Pakistan: Growing In the Midst of Pitfalls
The lack of legality and order in Out of Home (OOH) industry in Pakistan is similar to that of Gotham City in Batman. The...
The Future of Mobile Phone and App Store
It is quite astonishing that by the end of 2016, there will be 2.5 billion smartphones in the world and by the end of...
True Blood: A Social Media Success
By Hassan Wasti
Not so very long ago television producers and film-makers were thrilled if their show, program or film ever became a topic of...
Rewinding 2013: Facebook reveals the year’s top trends
What does Neslson Mandela, the Royal baby and Pope Francis have in common? Well all three, according to Facebook, are amongst the most discussed...
The Amount of Internet Data Spent in a Day
By MBAOnline
Have you ever thought of how much data is spent in a day? And how much emails in a day have been exchanged...
Social Media: What Should Our Marketers Expect?
By Farhan Chawla
We live in a overly digital world, from the moment we wake up to the time we sleep, we are being bombarded...
Decline in Brand’s Organic Facebook Reach since October: Study
By Arif Ahmed
The era of free organic reach on Facebook seems to come to an end.
Facebook defines Organic reach as the number of people...
The ‘digital’ India
By Zulfiqar Ali Sajwani
India, home to a population of more than 1.2 billion inhabitants, is appearing on the digital map as one of the...
A Peek in the Digital Life of Pakistani Online Consumer
Google Pakistan recently conducted an extensive survey on Pakistani Consumer Market named, 'Google Pakistani Consumer Survey 2014'. The survey revealed some useful insights for the...
WAAR- Box Office Report
Waar is a 2013 Urdu-English language Pakistani action thriller and drama film. This movie was shown in 39 cinemas all over Pakistan with gross...
Effective Measure partners with Times Internet for accelerating their digital growth
By Ufaq Ashfaque
AUG 5th, 2013 – Effective Measure (EM), the world’s leading digital media planning and audience profiling solution provider, has officially partnered with...
China at a Digital Glance – Inforgraphics
The world’s most populated country – China has more than 1.35 billion people to its name, that’s more than 1/7th of the entire human...
Are Social Apps Bad for your Phone?
By Ligo
The following Infographic mainly focuses on the downside of social media and social apps on smartphones nowadays. It indicates that 47 percent of...
Main Ho Shahid Afridi- Box Office Report
Main ho Shahid Afridi (MHSA) is a 2013 Pakistani action-drama movie. This movie earned Rs.22 million equivalent to USD. $210,000 in it's first week...
Brand backed music pumps up the digital volume in Southeast Asia
The digital streaming music market is driving content consumption across Southeast Asia and advertising based services are climbing the charts.
Effective Measure’s latest poll of key...
Socialbaker’s Most ‘Socially Devoted’ Global Brands of Q4 2013
According to Social Bakers, Twitter is Now the Leading Platform for Inbound Customer Requests.
Socialbakers, a worldwide leader in social media analytics, today announced the Socially Devoted...
Warid – The most Socially Devoted Brand
Recent survey carried out by socialbakers.com, ranked Warid at the top of the list for ‘Top Socially Devoted Brands’ of the country, followed by Advance Telecom...
Do You Know How Many Android Phones Are Activated In A Year ?
By MBAOnline
It is amazing how, android phone is surpassing every mobile operating platform, most remarkably the IOS. It is believed that Android devices are...