Why The WEF’s 2022 Global Gender Gap Report Is Concerning

World Economic Forum has released its 2022 Global Gender Gap report, which is surprising yet unsurprising at the same time. The annual report covers...

‘Ko Ko Korina’ By Momina & Ahad Gets Trolled By These Pakistani Brands

Pakistanis are known to be inspired by their heritage -from traditional dresses to the delicious food, and unforgettable music. However, Momina Mustehsan and Ahad...
aprais-lead

Client-Agency Relationships “We Are One Happy Family & We Are Like That Only”

It was interesting to read Prasad Sangameshwaran’s article “We are one happy family” in the Hindu BusinessLine which cited Mr D. Shivakumar’s erudite address...
India Biggest Ferrero Golden Pyramid in India

Biggest Ferrero Golden Pyramid in India

Ferrero Rocher which was introduced in 1982 is the world’s leading brand of chocolate and within few years has captivated millions all around the...

KE LIVE: K-Electric Launches its Mobile App

Adding yet another avenue for customer service K-Electric has launched the KE Live app for its consumers. The app, which allows access to a variety...

Tapal Celebrates its Journey of 70 Years in Pakistan

Pakistan is a tea-drinking nation and what fuels this eternal love for a hot cup is the 70-year-old tea brand, Tapal. As old as...

Adamjee Life’s Latest Campaign ‘Dream Out Loud’ Encourages Youth to Pursue their Passion!

The fear of failure often prevents parents from encouraging their children to follow and pursue their passion. In our society, we see a cultural mindset...
Coca-Cola Lightsaber

Coca-Cola is Using Old OLEDs to Light Up These Uber-Cool Lightsaber Bottles!

"Luke, I am your Father" is just one of the many famous dialogues from the epic series to be bestowed over us earthlings, Star...

Kartarpur Shot on HONOR 20 PRO Loved by All!

Recently a big movement took place where the first group of pilgrims made a historic journey across the Indian border to Gurdwara Kartarpur Sahib. Since...

Close Up’s new Ad campaign

Close up promotes its new ad campaign which talks about ultimate freshness for 12 hours a day by using the campaign "12 Hours fresh...

Neelam Johal, Burberry’s First Indian Face.

Neelam Johal, an 18-year-old British beauty of Indian origin, has followed up her ramp debut at the Burberry spring/summer '14 show. Under the creative...

Coke’s Latest Ad Just Reminded Us How Awful Life Can Be

We all know life sucks, no need for a reminder. Being the most self-obsessive generation yet, we can hardly forget this fact. And it’s not...

Emilia Clarke Endorses Dior Jewelry Collection Campaign

"Game of Thrones" actress Emilia Clarke is the newest face of Dior, the brand announced Wednesday. Clarke is fronting Dior's Rose des Vents fine jewelry...

Sarsabz Kahani Launches ‘Khaki Desan’

The nostalgic memories of our mothers opening rustic family trunks and taking out hand-knitted khaees and dariyan made from indigenous cotton and proudly setting...

Daraz Puts Innovation And User Experience At The Centre Of This Year’s 11.11

The world’s largest shopping day, 11.11, has almost arrived, and this year, South Asia’s leading e-commerce marketplace, Daraz, is looking to give shoppers their...
Lemon Max All Purpose Cleaner Creative OOH Execution in Karachi Pakistan

Lemon Max All Purpose Cleaner Creative OOH Execution in Karachi Pakistan

Lemon Max - A product of Colgate Palmolive has added one more brand in its product line 'Lemon Max All Purpose Cleaner' for which...

foodpanda Launches pandapro

Karachi, March 31, 2022: foodpanda, Pakistan’s leading food delivery platform and e-commerce company, launched its latest feature, pandapro, at a grand unveiling event in...

Coca Cola’s ‘Ho Mann Jahaan’ Khulain Khushian Wahan TVC 2015

Coca-Cola has partnered with the 'musical blockbuster of the year' Ho Mann Jahaan to create a fun-filled ad, starring the stunning starlet Mahira Khan...
PTCL

PTCL Posts Rs 2.7 Billion Profit In The Half-Year 2020

Islamabad, July 15, 2020: Pakistan Telecommunication Company Limited (PTCL), the country’s leading telecom and ICT services provider, has announced its financial results for the six months ended...
Quaid-e-Azam Trophy

PCB Unveils Logo for Quaid-e-Azam Trophy Series & Its Franchises

Pakistan Cricket Board (PCB) has introduced a brand new logo for the new domestic system. The Quaid-e-Azam Trophy Series is to produce some thrilling and...