TPFW-LEAD

TPFW 2015 Day 1 – Event Highlights & Best Collections [See Pictures]

Telenor Fashion Pakistan Week Spring/Summer 2015 kicked off yesterday with just the right amount of glamour and extravaganza. Held at the Pearl Continental Hotel Karachi,...

Pakistani Architects Honored by Architectural Digest India

Pakistan’s leading architects and interior designers Zayd Bilgrami, Akeel Bilgrami, Sarah Najmi-Bilgrami and Ahsan Najmi of the prestigious Najmi-Bilgrami Cooperative (Pvt) Limited have...

Marvel Announces Men’s Fashion Line

Marvel is unleashing its men’s fashion line in coalition with Five Four Club, a men’s fashion site. The line is about to go public...

Shraddha Kapoor Launches IMARA Clothing Line

Following the footsteps of Sonam and her sister, Rhea Kaoor, Shraddha Kapoor has launched her own maiden fashion line called IMARA. The label is...

Bollywood Star Lisa Haydon ‘Goes Wild’ for Sahar Atif’s Pret Collection 2015

After India, Bollywood beauties are rapidly taking over the endorsement deals in Pakistan too. This time around it’s the tall dusky beauty – Lisa...

Telenor Fashion Pakistan Week 2015: Schedule & Collection Sneak Peaks

Pakistan’s premiere fashion event, Fashion Pakistan Week, is back for the season with new designers, gorgeous couture collections and extravagant bridal ensembles! To be held...

Pakistani Females Prefer Western Over Desi Food Items

52% of their customers who order cheesy pizzas, creamy pastas and juicy steaks are females, reveals foodpanda. A survey conducted by the international brand, operating...

SMUC 2.0 – Inter University Marketing Competition: Details & Schedule

After successfully rolling out many marketing events, a group of students from Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST) is executing...

Sehat.com.pk – Pakistan’s First Online Pharmacy

One of the fastest growing ecommerce markets, Pakistan is climbing up the virtual shopping ladder fast. The latest sector to make its way is...

McDonald’s Bizarre Burger Print Clothing Line Available Online

Who knew snacking could turn into a wearable trend? McDonald’s recently has taken a bite at the uncertain and launched a collection of clothing and...

Top Pakistani Designers Showcase Collections at Qatar Fashion Festival 2015

Pakistani designers are going places! Just recently a bunch of Pakistan’s best designers showcased their talents at the Qatar international Fashion Festival (QIFF) on...

Accessorize Pakistan – One Stop Shop for Bags, Jewelry & Footwear

If you’re looking to liven up your wardrobe this Spring/Summer 2015, Accessorize, the international accessory brand has a great range to offer. The flagship store...

Élan Unveils Spring/Summer 2015 Lawn Collection

By Yasin Ansari One of the leading designers label in Pakistan, Élan launched its Spring/Summer 2015 Lawn Collection in two separate colorful events at Lahore...
Ali Zafar Inaugurated Pak Wheels Auto Show Lahore 2015

Ali Zafar Inaugurated Pak Wheels Auto Show Lahore 2015

The second Shaukat Khanum Memorial Cancer Hospital and Research Centre in Paistan is being built in Peshawar. The fifth Pak Wheels Auto Show 2015, held...
PIA

PIA Re-Styles Cabin & Ground Crew Uniforms

PIA selects the best of the best designers to re-style its cabin & ground crew -Nomi Ansari, Yasmeen Shaikh, Sania Maskatiya and Republic by...
Inside McDonalds

What Happens Inside McDonald’s Pakistan Kitchen?

In order to demonstrate their transparency and strictness for hygiene, McDonald’s Pakistan invited bloggers to have an up-close look at their kitchens and back-end operations...
fair n lovely

Beyond Fairness: Fair & Lovely Offering 100 Scholarships to Pakistani Girls

Moving on from their 7 day challenge and telling young girls how to rope in the best man, Fair & Lovely has finally come...
jovago.com

Jovago.com – Pakistan’s First Online Hotel Booking Portal Launched

Promoting tourism and making the tedious task of booking hotels easier, Jovago.com, the largest hotel booking portal is all set to be launched in...
Lawn

Lawn Collections 2015: Bigger Stars, Higher Numbers

Lawn-makers seem to be following the footsteps of Qmobile in getting celebrity endorsements from mainstream actors. With every other brand of Lawn coming up with...
amir liaquat lawn

Aamir Liaquat Coming Soon with Lawn Collection 2015

So it’s time for HSY, Asim Jofa, Sana Safinaz, Gul Ahmed - well, to be precise, every fashion house in Pakistan to make way...