Bank Alfalah Limited and Warid Telecom have launched their Mobile Financial Service (MFS) by the name of ‘Mobile Paisa’. The campaign has been designed by BE DDB. Keeping up with Telenor’s Easy Paisa, Zong’s Time Pey and Mobilink’s Mobicash, Warid’s Mobile Paisa empowers its customers to deal with their financial matters through their cellular network. Monet (Pvt) Limited is the technology provider of this facility that offers branchless banking solutions to the banks in Pakistan.
- BRAND: — No Brand —
- AGENCY: BE DDB
- CAMPAIGN TYPE: Print Campaign
- CATEGORY: Technology