Adcom, Pakistan’s leading advertising agency has announced its recent affiliation with Leo Burnett, the global agency network.

With 85 offices and more than 8000 employees internationally, Leo Burnett is an integral part of the Publicis Groupe which is the world’s third largest communications group.

The Leo Burnett Group has had a presence in Pakistan for a number of years but now they have partnered with Adcom in order to re-energize its focus on multi-national clients.

Adcom CEO Imran Syed emphasized the importance of connecting with the digitally aware Pakistani audience through more cohesive and integrated solution saying that, “Through this relationship with Leo Burnett, we look forward to training opportunities, global learning and expertise, especially in the integrated space. It will further strengthen our service proposition.”

Currently, the well-known clients for Adcom include Telenor, Samsung, Engro Foods, Atlas Honda, Pak Fan, Qarshi Industries and a number of other local and multi-national brands.

CEO of Leo Burnett from the Asia-Pacific region, Jarek Ziebinski stated on the occasion, “Leo Burnett’s global expertise in integrated communication combined with Adcom’s deep understanding of the Pakistani consumer can become a powerful force for Pakistan’s communication industry.” He believes that there is a lot of energy and potential for growth in this relationship between Adcom and Leo Burnett.

This relationship with Leo Burnett further strengthens Adcom’s existing relationship with the Publicis Groupe. For media related services, in Pakistan, Adcom already represents ZenithOptimedia, also part of the Publicis Groupe.