3M launched a very creative campaign of bus stop advertising which was entitled as ‘3M- Security Glass’. The security glass was unbreakable, a large stack of cash was kept behind it and it was only $500 of real currency stacked on top of fake money, and people could only use their feet to try to break it. A security guard was present to make sure no one eventually break the rules. The 3M Company, formerly known as the Minnesota Mining and Manufacturing Company, is an American multinational conglomerate corporation based in St. Paul, Minnesota.

  • BRAND: 3M
  • AGENCY: — Not Available —
  • CATEGORY: Business