#3Bahadur, Pakistan’s first animated full-length super hero film, is set to cross 5 crores this weekend having already earned over 4.7 crores in just over 2 weeks. This is the first Pakistani animated movie which has made the highest grossing in Pakistan beating Rio 2’s previously held box-office record.
The movie was released on 22nd May 2015 in all digital cinemas across Pakistan.
Sharmeen Obaid-Chinoy, the iconic movie producer and Oscar winning Director, has stated this regarding the profound triumph of the venture, “The success of 3 Bahadur is indicative of the success of Pakistan’s animation industry. We are delighted that our film has been embraced by Pakistanis young and old and that our children finally have local animated heroes to look up to. As long as we continue to dream big anything is possible!”
The movie has marked an important milestone in Pakistani cinema because it has proved that good content and unique initiatives can achieve substantial results. It is a very feel good factor for all the people involved in Pakistani media to watch a local venture like 3Bahadur fare so well in cinemas that it is at par with Hollywood blockbusters like Ice Age, Toy Story and so on.
3 Bahadur not only had houseful shows on weekends but on weekdays too, the film had over 80% turnout in all the leading cinemas of Pakistan with kids and families falling in love with the superheroes and wanting to become one of them.
Mr. Jerjees Seja, CEO, ARY Digital Network has stated that, “3 Bahadur has now opened new boundaries for the film makers in Pakistan and will be the first of its kind whenever animated films will be talked about in Pakistani Cinema.”
