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Syed Faizullah Jawad

Director Marketing

Director Marketing
Hamdard Laboratories (waqf) Pakistan

This webcast has been viewed 476 time(s)

Select Question:

Please tell us about your educational and professional background.

Please tell us a brief history of Rooh Afza with Hamdard.Could you tell us a bit about how the brand came into being nearly 100 years ago?

What makes the Rooh Afza formula so special? Given it success, have competitors tried to come up with a similar product? How have you managed to maintain the market share?

What is the size of Rooh Afza’s international market?

What marketing strategy have you used for the international market?

Rooh Afza is synonymous with Ramadan in Pakistan. What has lead to such high brand equity?

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