Cricket World Cup 2011 Marketing
The sound of fine oak wood on leather lost in the frantic cheering of the onlookers seated a few meters across the famed coliseum, that one last glance at the scoreboard as the bowler turns to grace the pitch-Cricket fever hit the country like never before this year around and while the cricket fans *who isn’t* had their hearts in their mouths there was another kind of sport that had the masses engaged throughout the tournament.
It’s been quite some time since the world cup passed by but the mark of intense marketing campaigns leaves behind a trail of creative blaze. Discover the brands that really hit it for the pavilion this world cup and discover their marketing strategies as they happened on field. Catch the brandsynario team heading for the pitch all throughout this summer as we present our exclusive snapshot on World Cup marketing.
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