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Jingle all the way

Ever wondered why Intel’s audio logo ‘DUM!, dum dum dum dum’ is easy to recall? Or why the engine of a Harley Davidson sounds so wickedly awesome, so much so that the company has a trademark on it’s sound?! How have these companies used sound to increase the potency of their brands? Stream through as Ayaz Ahmed Siddiqui takes you through the most subliminal tool of marketing, SOUND!!
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Salman Tai
127 days ago

how can i have dis vdo on my disk?

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