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Internet is emerging as one of the most influential and highly consumed media in the metropolitan urbanized areas of the country. One of its defining characteristics is the easy and fast access that it provides to a huge amount of data and information.
Keeping this in mind, Synergyzer in association with brandsyanrio.com, conducted an online survey. The respondents were predominantly high end, educated internet users belonging to marketing and media industries, plus students of the same field. Responses were received from around 77 cities of Pakistan from a majority of male users. |
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