Created for Fevikwik Instant Adhesive, it’s one of a three-part print advertisement series that uses clever illustration and a monochrome color scheme to its fullest potential. The monochrome color scheme perfectly compliments the output. The cast of the campaign includes: Abhijit Avasthi & Rajiv Rao as National Creative Directors, Harshad Rajadhyaksha, Kainaz Karmakar as Executive Creative Directors, Harshik Suraiya as Art Director, Geetanjali Jaiswal as Copywriter, Creative Group Head – Harshik Suraiya, Business Director – Vivek Verma and Illustration by Vishakha Modak.
- BRAND: Fevikwik
- AGENCY: Ogilvy & Mather
- CAMPAIGN TYPE: Print Campaign
- CATEGORY: Business
