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Karachi, 28th October 2009: The Institute of Business Management was host today to an enthralling and electrifying event. Organized and planned by the marketing society the event focused on creating and engaging platform for brands to interact with the students. Companies used specialized brand centered activities to entertain and educate students about their brands. The event was called “Brand Safari 2009”, which captures the sense of exploration and discovery the society was aiming for. It also reflected the menagerie of brands that were part of the event. In total the event accommodated a little more than twenty brands which ranged from fa ...