Launched in 1991, the News was the country’s first 4-color newspaper. Today, it is one of Pakistan’s leading English dailies. Three simultaneous editions are published from, Karachi, Lahore and Rawalpindi / Islamabad. An overseas edition is also published from London. The news has a liberal and natural editorial policy. From the time of its inception, The News has been a trend-setter in more ways than one. From 4-color printing of investigative reporting, and from comprehensive sport coverage to weekly special interest sections, it has changed the face of English Journalism in the country. The News was the first to introduce the concept of Investigative Reporting in Pakistani journalism. Its editorial team firmly believes that conveying the news is not what their job is all about. They analyze and investigate the matter and then they convey it to the reader in a form, which is un-biased and helps form opinions. The News pioneered a special daily three page Sports Section. The section lays emphasis on giving prominence to all sporting events. Everyday coverage of the major issues and controversies in the sporting world makes The News Sports Section compulsory reading for sports enthusiasts. The daily Business Section covers the news on economy, financial world, industries and the business community, while keeping tab on the current market trends and significant world economic events. The News is a consistently innovative and progressive newspaper. Everyday in addition to its main news section, there are various special interest supplements catering to its varied readership.

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11th February 1991

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Daily Morning

Al-Rahman Building, I.I. Chundrigar Road, Karachi.
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