Shell- Road safety activation
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Company:
Shell
Body:
Shell Safety was a CSR initiative by Shell, Helium was hired to visit schools and conduct activations regarding road safety. Mock up streets were created and students were given the opportunity to learn the traffic rules and regulations, to dos and the not to dos on the road. A campaign purely targeted at creating awareness at a younger age for a better civic sense aware Pakistan
Agency:
Helium Activations